No Nonsense Color Guide

Dashboard Spy Resource Tip: The No Nonsense Guide to Using The Right Colors. (Via Kajabi)

This handy guide to color usage comes from the folks at Kajabi. They claim that research reveals that 93% of our decision-making comes from how something looks. 85% of that group say that “color” is the reason they chose a certain product.

I find these guidelines to be a good summary of color characteristics.

Check out the graphic below.

If you want a higher resolution version for your reference, use this link:

The Meaning of Colors

no nonsense guide to using the right color